Simple, powerful user research.

Get real insights from your customers with a dedicated video research platform.

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Usability Testing

Test prototypes, betas, live apps and websites to understand what’s keeping your users from succeeding. Usability Testing Features ico-arrow-1


Moderated Interviews

Discover what you need about your customer early and often. Private video calls with timestamped notes and virtual observation rooms. Interview Featuresarrow-right-icon


A place to organize & collaborate on your insights

Virtual Observation Rooms, team chat, timestamped notes, shared insights. Keep your team in the loop.

What Lookback replaces

Research Labs

Lookback takes an in-person, multi-room set-up to a fully remote experience. Talk to real users and observe sessions from anywhere in the world.

Video Conferencing tools

Some apps are great for video conferencing -- not research. Lookback is built for research. Participants,  Moderator, and stakeholders all fit right in!


Presentation decks

Create shareable research assets of those best-of moments and insights from your studies - it’s easier to get eyes on your research!


Research equipment

Stop struggling with your sleds, cameras, microphones, multiple test devices, etc. All anyone needs to bring is their own personal device.

Stacks of notebooks

Engage in group note taking, spark discussions around quotes, generate insights together — live or post-session — all within the session feed.

Paid transcriptions

Get unlimited transcriptions
in a variety of languages all included with your annual subscription! Just click to transcribe — easy as that.

Use Cases

Learn how Lookback can help your team unlock customer insights.


Mixed methods research

At the core of Lookback is a deep belief in empowering researchers.

Yes, we want to change things, but we'll never try to replace researchers or get away from the foundational power of classic mixed methods research.

Lookback offers all qualitative research methods in one easy to use tool.


Product team engagement

Product builders care deeply about how users experience the things they build.

But research doesn't always fit into product team workflows. And that kills engagement! 

With Lookback your product team gets instant access to user conversations in ways that fit with how product is built. Nothing gets lost in translation! 



User research is an art! Not everyone on your team will be good at it.

But everyone can learn something from listening in on customer conversations and observing usability tests.

And everyone can contribute with their perspective.

Built for transparency, Lookback lets you capture and surface all key insights. Even if you were not actively looking for them! 


Arrive at customer insights today.